In 1995, Zenith N.A. launched from the media divisions of Bates and Saatchi & Saatchi (1988 in the UK).
By being the first agency to unbundle media from creative, Zenith established a strong tradition of forward-looking business practices.
Zenith is wholly-owned by Publicis Groupe S.A., the third-largest marketing services company globally. Zenith is one of 5 global media brands within Publicis Media, the #1 media network in the US (RECMA).